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    Masterclass 6

    AI Visibility (English)

    Stay visible in ChatGPT, Gemini & Google AI Overviews

    AI search systems like ChatGPT Search, Perplexity, Google AI Overviews (AIO) and Gemini increasingly decide which brands customers see — often before they ever click a blue link. In this masterclass you'll learn how Generative Engine Optimization (GEO), AI Overview optimization and modern SEO come together, and how to set up your brand, content and technical foundation so AI models cite you instead of your competitor. Includes live audits, measurable KPIs and a toolkit you can apply immediately. Taught entirely in English.

    3 hours online + AI Visibility toolkit Live online or in-person in Hilversum and Dubai 4.7 (3 reviews)

    Introductory price

    € 199,-€ 299,-

    Instant access after payment

    Prices excl. VAT

    Review the programme first →

    Who is this masterclass for?

    • Marketers and content strategists
    • SEO and SEA specialists
    • Founders and CMOs who want to stay organically visible
    • Brands looking to anchor thought leadership in AI answers

    What will it deliver?

    • You understand the difference between SEO, GEO and AIO and when to use each
    • You know how to write content that gets cited by LLMs
    • You can run an AI visibility audit on your own domain
    • You can measure visibility across ChatGPT, Perplexity and Google AI Overviews

    The programme

    Curriculum

    4 modules, building from the basics to practical application. Includes workbook and all templates.

    • From blue links to AI answers: what changed?
    • ChatGPT Search, Perplexity, Google AIO & Gemini explained
    • SEO vs. GEO vs. AIO: definitions and overlap

    Subsidy assistance

    Apply for a subsidy? We'll help you step by step.

    Many employers, sector funds and reintegration budgets cover (a large part of) this training. Download our roadmap or get personal advice within an hour.

    • Clear 4-step roadmap (PDF)
    • Sample text for your employer / HR
    • Personal help via WhatsApp
    Luke Liplijn

    Your instructor

    Luke Liplijn

    Founder Liplyn Academy & AI strategist

    Luke is the founder of Liplyn Academy and a guest lecturer in Data Driven Business Models at Vrije Universiteit Amsterdam. He combines 15+ years of leadership experience with deep expertise in modern LLMs and AI search systems, helping organizations win visibility in ChatGPT, Perplexity and Google AI Overviews.

    What participants say

    Reviews (3)

    4.7 / 5
    "Finally a training that makes GEO and AIO concrete. Within 6 weeks we got cited in Perplexity answers for the first time."

    Joris van Dam

    SEO Lead, e-commerce

    "The toolkit and audit template helped us spot gaps in our AI visibility immediately. Practical and up-to-date."

    Nienke Verbeek

    Content Strategist, B2B SaaS

    "Strategically strong. I now understand why our organic SEO numbers dropped while branded mentions rose — and what to do about it."

    Ruben de Vries

    CMO, scale-up

    Ready to get started?

    Enrol now in AI Visibility (English) for € 199,- excl. VAT € 299,-.

    Instant access · 14-day money-back guarantee

    Frequently asked questions about AI Visibility (English)

    Everything participants ask before enrolling.

    SEO optimizes for classic search results (blue links). GEO (Generative Engine Optimization) focuses on visibility inside generative AI answers from ChatGPT, Perplexity and Gemini. AIO (AI Overview Optimization) targets Google's AI Overviews at the top of search results. We cover all three and how they reinforce each other.

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